Funny thing happened before the movie last night; they were running paid advertisements and trivia while people were being seated and an "eco-something" from Coke Cola came up reading: "If you end your shower a minute earlier than usual, you'll save over 115 gallons of water a month".

Which I thought was humorous considering that each six pack of Coke requires 88 gallons to make. So in theory if you drank one less can of Coke a day, at the end of the month you'd have saved over 440 gallons.